Ecommerce can be defined as the buying and selling of goods electronically online. Its popular because of the many benefits of e-business -internet marketing, electronic funds transfer, mobile commerce – this is broken up into two parts.
Online retail shopping that goes directly to consumers through mobile apps, websites and even voice assistants, chats, chatbots etc.
Sellers being a part of online marketplaces where many third-party sales take place.
Advantages of ecommerce
1. Faster buying process
2. Store and product listing creation
3. Cost reduction
4. Affordable advertising and marketing
5. Flexibility for customers
6. No reach limitations
7. Product and price comparison
8. Faster response to buyer/market demands
9. Several payment modes
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